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Dental Drill Bits with Sandy Pardue and Dana Salisbury

Sandy Pardue of Classic Practice Resources & Michael Arias of The Dental Marketer discuss issues facing the dental practice owner of today. This podcast show features the movers and shakers of the dental industry as well as opinion leaders. Enjoy the fun, laid-back vibe as things get real. Sandy is an energetic lecturer and consultant in the area of dental practice management. She is Director of Consulting with Classic Practice Resources and has over 36 years of “hands-on” experience.
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Dental Drill Bits with Sandy Pardue and Dana Salisbury
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Now displaying: November, 2024
Nov 27, 2024

Is your practice struggling with low treatment acceptance rates?

Tune in to this enlightening episode of the Dental Drill Bits podcast, where Michael and Sandy unravel proven strategies to help you turn patient hesitance into commitment. Sandy opens up about the power of mindset, sharing how a positive and empathetic approach can transform the way patients view necessary treatments. By diving into effective communication and questioning strategies, Sandy provides invaluable advice on steering conversations towards understanding patient reluctance, even before they set foot in the office.

But that's not all—this episode is rich with practical tools to boost your practice's effectiveness in patient interactions. Discover how education, confidence, and teamwork play crucial roles in presenting treatment plans that resonate. Sandy discusses trust-building techniques involving visual aids like patient photos and educational videos, coupled with addressing financial concerns through customized payment plans. Break down common barriers such as fear, cost, and lack of understanding with tailored approaches that emphasize emotional intelligence and compassionate listening.

What You'll Learn in This Episode:

  • The role of a positive mindset in enhancing treatment acceptance.
  • Strategic questions and phrases to reveal patient hesitance.
  • The impact of cohesive team efforts in presenting treatment plans.
  • Techniques for building trust through visual aids and educational tools.
  • Approaches to handling financial objections effectively.
  • Overcoming barriers such as fear, cost, and misunderstanding in dental care.
  • Utilizing emotional intelligence to connect with patients on a deeper level.

Listen now to equip yourself with actionable strategies to boost your treatment acceptance rates!

Sponsors:

Don’t just look ahead. Plan Forward. Discover the dental membership plan partner that empowers your entire office. Created by a team in your shoes. Find out more here, and be sure to mention Dental Drill Bits for a special offer! https://www.planforward.io/

Nov 20, 2024

Are you equipped to transform your dental practice from good to great as 2025 draws near? In this episode, Michael, Sandy, and Ali embark on a dynamic discussion about the evolving landscape of dental practice management and marketing. Ali, founder of DocSites, takes the floor to break down how his company is revolutionizing dental marketing with a focus on transparency, affordability, and exceptional customer service. The trio dives deep into the significance of managing online reviews and optimizing internal systems to not only attract, but also retain, new patients.

As marketing strategies become ever more critical, Ali shares invaluable insights for dental practices on the brink of 2025, advising a pivot from complex branding to simplicity and patient-focused content. He emphasizes the critical nature of maintaining fresh, relevant online content, while ensuring the whole team is fully briefed on ongoing marketing campaigns. With a keen eye on the nitty-gritty of staff training, Ali underscores the balance between marketing and sales, detailing how tracking new patient sources can significantly enhance a practice's marketing efficacy.

What You'll Learn in This Episode:

  • How simplifying branding can enhance patient engagement.
  • The role of updated website content in attracting new patients.
  • Strategies for effective staff training and marketing harmonization.
  • The importance of tracking new patient sources to measure success.
  • Insights on balancing marketing and sales efforts.
  • How to optimize internal systems to boost online reviews.
  • Upcoming marketing trends to focus on for 2025.
  • Details on DocSites' flexible service offerings and special deals.

Tune in to discover innovative strategies to boost your dental practice's growth today!

Sponsors:

Do you need a new website or marketing agency? Check out what DocSites can do for you: https://www.DocSites.com/landing-pages/ddb/(Don't miss out on their Black Friday Deal of -$750 off your website! Just mention Michael, Sandy, Dental Drill Bits, or Dental Gumbo!)

Front Desk Pro

Implantology Meeting in Atlanta

Businesses/Brands:

Burbank Dental Lab

Nordstrom

Invisalign

Oreck

Electrolux

Nike

Amazon

Tools:

Google Review Cards

Places:

Aria - Los Vegas

Nov 13, 2024

Imagine transforming potential inquiries into loyal patient relationships with just a phone call. In this episode, Michael and Sandy dive deep into mastering effective phone communication for dental practice front office staff, a critical yet often overlooked skill. Sandy begins by highlighting the significance of first impressions, presenting a powerful six-step guide designed to seamlessly manage new patient calls. From crafting a welcoming greeting to confidently promoting the practice, Sandy breaks down each step with clarity and precision, ensuring your front office team is well-equipped to handle any conversation with ease.

Throughout the conversation, Sandy sheds light on common pitfalls, such as overwhelming potential patients with excessive dental history probes or premature price discussions. By focusing on scheduling appointments and fostering an inviting atmosphere, front office staff can set the stage for meaningful face-to-face interactions. Sandy underscores the value of being a good listener and familiarizing oneself with financing solutions when cost concerns arise. This episode is a must-listen for anyone aiming to elevate their patient communication skills to drive practice growth and satisfaction.

What You'll Learn in This Episode:

  • How to create a positive first impression on phone calls.
  • The six crucial steps to handle a new patient inquiry effectively.
  • Strategies to avoid scaring off potential patients with complex details.
  • Common communication mistakes and how to prevent them.
  • Tips for confidently promoting the practice and services.
  • Ways to emphasize consultation over phone-based decisions.
  • Importance of listening and adapting to patient needs.
  • Utilizing financing options to address cost concerns.

Listen in now to discover the secrets to exceptional phone communication in your dental practice!

Sponsors:

Don’t just look ahead. Plan Forward. Discover the dental membership plan partner that empowers your entire office. Created by a team in your shoes. Find out more here, and be sure to mention Dental Drill Bits for a special offer! https://www.planforward.io/

Nov 6, 2024

Does the truth always prevail when rumors run rampant in the dental community? In this eye-opening episode, Michael and Sandy confront the damaging effects of rumors and misinformation that pervade the dental industry. They tackle the common pitfalls of comparing oneself or one's practice to others, emphasizing how this can erode confidence and productivity. Delving into specific scenarios such as production numbers and appointment cancellations, Sandy and Michael illustrate how external benchmarks often mislead rather than motivate, highlighting the perilous journey of false comparisons.

With social platforms like Facebook and Dentaltown serving as breeding grounds for misinformation, Sandy sheds light on how these spaces can exacerbate fears and quash morale. Her key message? Look inward. Dentists should optimize their internal systems and focus on teamwork to drive success, instead of seeking solace in unreliable sources. The duo offers practical advice to reclaim control, foster positivity, and nurture a practice culture built on verified insights and self-assured growth.

What You'll Learn in This Episode:

  • The risks of comparing your dental practice to others.
  • How rumors and misinformation impact morale and decision-making.
  • Effective strategies for improving internal systems and team dynamics.
  • The role of social media in spreading falsehoods within the dental community.
  • Ways to build confidence by focusing on internal measures and outcomes.

Tune in to discover how to shield your practice from the clutches of damaging rumors and boost your team's morale!

Sponsors:

Do you need a new website or marketing agency? Check out what DocSites can do for you: https://www.DocSites.com/landing-pages/ddb/

Dentaltown

People:

Dr. Bob Westerman

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